Top 10 Most Popular Sanrio Characters

Sanrio has been creating lovable characters since 1960, each with a unique charm that has won fans worldwide. The brand is known for its influence on global pop culture, from fashion collaborations to animated series, theme parks, and a vast range of merchandise. Sanrio characters are beloved worldwide because of their simple yet expressive designs, relatable personalities, and the sense of nostalgia they evoke. While Hello Kitty remains the face of the brand, many other characters have gained massive followings.

Sign Up or Browse Japanese Sanrio Characters!

Here are the top ten most popular Sanrio characters.

1. Hello Kitty

The most recognizable Sanrio character, Hello Kitty debuted in 1974. With her simple design and iconic red bow, she has become a global icon featured in countless products, collaborations, and even theme parks.

2. My Melody

Introduced in 1975, My Melody is a sweet rabbit known for her pink hood. Originally designed as Little Red Riding Hood’s best friend, she has become a fan favorite, especially in kawaii fashion and merchandise.

3. Kuromi

Kuromi, My Melody’s mischievous rival, is known for her punk-rock style and playful personality. Despite her tough exterior, she has a soft side, which has made her incredibly popular among fans who love a mix of cute and edgy.

4. Cinnamoroll

This floppy-eared puppy has been melting hearts since 2001. With his cloud-like body and shy personality, Cinnamoroll is often associated with a dreamy, soft aesthetic, making him a top choice for plushies and stationery.

5. Pompompurin

Pompompurin, a golden retriever with a signature brown beret, first appeared in 1996. Known for his laid-back attitude and love for pudding, he appeals to those who enjoy cozy, relaxing characters.

6. Badtz-Maru

The rebellious penguin Badtz-Maru has a cool attitude that sets him apart from the traditionally sweet Sanrio characters. His playful smirks and spiky hair have made him a favorite among those who prefer a bit of attitude in their cute characters.

7. Little Twin Stars

Kiki and Lala, the starry twin siblings, have been around since 1975. Their pastel colors and celestial theme give them a dreamy, nostalgic feel, which keeps them popular among collectors and longtime fans.

8. Chococat

Chococat, a sleek black cat with oversized ears, has been around since 1996. His simple yet stylish design makes him a classic choice for those who love feline characters.

9. Pochacco

This sporty pup has been around since 1989. Unlike most Sanrio characters, Pochacco walks on two legs, giving him a unique appearance. His love for exercise and positive energy have earned him a strong fan base.

10. Keroppi

Keroppi, the cheerful frog with big round eyes, has been hopping around since 1987. His energetic and friendly personality makes him a favorite among those who enjoy fun-loving characters.

Where to Buy Sanrio Merchandise in Japan and Online

Sanrio merchandise is widely available in Japan, with flagship stores in major cities like Tokyo, Osaka, and Fukuoka. The Sanrio Puroland theme park in Tokyo is also a great place to shop for exclusive items. Department stores and specialty shops often carry Sanrio products, with seasonal collections and limited-edition collaborations.

Japan Shopping Proxy

For those looking to purchase exclusive Sanrio merchandise that may not be available internationally, using a Japan shopping proxy service is a great option. One reliable proxy service is Sendico, which allows users to shop from Japanese websites and have their items shipped overseas. This can be especially useful for securing limited-edition products and rare collectibles.

Sanrio continues to create new characters, but these ten remain among the most beloved. Whether you love the timeless appeal of Hello Kitty or the playful spirit of Kuromi, there’s a Sanrio character for everyone.